A promotional banner for the cnc connect conference in Mobile, Alabama, featuring photos of speakers and attendees, with the event name prominently displayed.

EVENT PLANNING, MARKETING, AND MANAGING • BRAND IDENTITY • WEBSITE DESIGN

SITUATION

CNC aimed to launch a premier conference for insurance and catastrophe response professionals. The project required high-impact sponsorship and attendee engagement to succeed. However, a major rescheduling—moving the event from May 2023 to January 2024—forced a venue change and a compressed planning timeline.

CHALLENGES

Scale: Uniting two distinct, high-pressure industries

Pivot: Managing a total date and venue shift

Timeline: Executing complex logistics under a tightened deadline

Digital illustration of a blue eye with a swirl of shades creating a futuristic look.

BRANDING AND SIGNAGE

Event information banners for CNC Connect 2024 conference, with details on sponsors, dates, location, and registration directions.

Conference badge for CNC Connect event in Mobile, Alabama, May 2-4, 2023, displaying sponsor Tony Greaves's name, lanyard with CNC Connect branding, and a brochure with event details and schedules.

SOLUTION

To navigate the rescheduling and maximize the event's impact, Blue Leopard focused on maintaining momentum and professionalizing the brand identity.

Strategic Rebranding: Developed a cohesive visual identity that resonated with both insurance and catastrophe response sectors.
Engagement Campaign: Implemented a targeted marketing strategy to retain interest during the delay and drive new registrations.
Sponsorship Growth: Created professional pitch assets that successfully secured high-level industry partners.
Agile Management: Leveraged our team’s production expertise to manage the venue transition and compressed planning cycle seamlessly.

RESULT

The January 2024 conference surpassed original expectations, delivering a high-energy networking environment that established CNC Connect as a vital annual event for the industry.